Troy Norman | Senior Visual/UX Designer

01 - Product Design

Wolfe's Web-Based SaaS

Cutting support tickets by 65% through moving account management from email to a self-service portal.

See the portal

UX/UI DESIGN
PRODUCT DESIGN
B2B SAAS DESIGN

02 - UI Design

UX/UI DESIGN • CONTENT STRATEGY

GiftYa's Homepage

Doubled session length and drove $120K in new revenue by redesigning GiftYa's homepage for clarity.

See the redesign

03 - Product Design

UX DESIGN • UX RESEARCH • PRODUCT DESIGN

SoundCloud

Designed and implemented a native video feature that drove a 33% projected increase in subscriptions.

See the concept

04 - Visual Design

VISUAL DESIGN • BRANDING • PRINT

PerfectGift.com

Designed a 12ft gift box installation and booth graphics that became the trade show centerpiece.

See the booth

05 - Visual Design

VISUAL DESIGN • BRANDING • SOCIAL MEDIA

Branding and Campaign

Digital campaign work from VYRL Media and Wolfe including social content and promotional graphics.

See the work

About

Person wearing a blue puffer jacket and red backpack standing in front of a light blue building on a city street.

What I look like on a good day

I've always cared more about impact than craft. From local businesses to enterprise UX, what kept me going was watching design actually change how people work.

Now at VYRL Media, I set visual direction across a portfolio of entertainment brands - keeping identity consistent while helping campaigns ship faster.

I've always cared more about impact than craft. From local businesses to enterprise UX, what kept me going was watching design actually change how people work.

Now at VYRL Media, I set visual direction across a portfolio of entertainment brands - keeping identity consistent while helping campaigns ship faster.

My story

Tom Munz

Art Director

You're not just a designer, you're a problem solver... that shows you aren't just a pair of hands, you're thinking through problems and solving things.

You uncover problems during discovery, interacting with users — you're figuring out the why behind what you're doing, and then using those insights to drive the final designs.

Tom Munz

Art Director

You're not just a designer, you're a problem solver... that shows you aren't just a pair of hands, you're thinking through problems and solving things.

You uncover problems during discovery, interacting with users — you're figuring out the why behind what you're doing, and then using those insights to drive the final designs.

Troy is an extremely talented UX/UI designer and his unique background gives him the ability to innovate and create amazing designs.
Eric Reyes
Founder, TXVacation
Troy is a team player and is always looking for constructive feedback to take his work to the next level as a UX designer.
Candace Rogue
UX Educator
Between his positive attitude and amazing work, your team will have no choice but to upgrade with him on your side.
Jason Wolfe
CEO, Wolfe LLC

Troy is an extremely talented UX/UI designer and his unique background gives him the ability to innovate and create amazing designs.
Eric Reyes
Founder, TXVacation
Troy is a team player and is always looking for constructive feedback to take his work to the next level as a UX designer.
Candace Rogue
UX Educator
Between his positive attitude and amazing work, your team will have no choice but to upgrade with him on your side.
Jason Wolfe
CEO, Wolfe LLC

About

Contact

Hi, I’m Troy. I turn messy workflows into experiences that just work, making people’s days easier and less annoying.

Hi, I’m Troy. I turn messy workflows into experiences that just work, making people’s days easier and less annoying.

Wolfe's Web-Based SaaS

About

You're not just a designer, you're a problem solver... that shows you aren't just a pair of hands, you're thinking through problems and solving things.

You're not just a designer, you're a problem solver... that shows you aren't just a pair of hands, you're thinking through problems and solving things.